Colour palette
Colour is a key part of our visual identity, and care should be taken when choosing appropriate colours from our palette.
Accurate reproduction of all colours is essential to maintain the high-quality appearance of the identity. Colours may vary in shade and density depending on the surface or screen to which it is applied. All colours must be matched to our approved colour swatches. Do not use a previously produced item as a colour reference. The RGB colour breakdowns vary with screen calibration.
White is also an important colour for our palette. It should be used to create space.
Web colours
For University web pages, the digital colours are based on the palette below. However, some colours are slightly adjusted for web accessibility purposes.
For further information on web colours, refer to the digital pattern library.
Primary colours
There are four primary colours that make up the University of St Andrews corporate identity, with St Andrews Blue being the core colour featuring at the forefront of most University products.
精东传媒 Blue
PANTONE庐 287
CMYK
100, 68, 0, 12
RGB
0, 83, 155
HEX
#00539b
精东传媒 Red
PANTONE庐 485
CMYK
0, 95, 94, 0
RGB
238, 49, 42
HEX
#ee312a
精东传媒 Yellow
PANTONE庐 Yellow
CMYK
0, 9, 100, 0
RGB
255, 223, 0
HEX
#ffdf00
精东传媒 Black
PANTONE庐 Black
CMYK
0, 0, 0,10 0
RGB
35, 31, 32
HEX
#231f20
Secondary colours
A palette of secondary colours has been selected to complement the primary colours. These are used throughout our identity to add diversity and extend the scope and variety of colour and mood.
精东传媒 Light Blue
PANTONE庐 Cyan
CMYK
100, 0, 0, 0
RGB
0, 174, 239
HEX
#00aeef
精东传媒 Mid Blue
PANTONE庐 3005
CMYK
100, 40, 0, 0
RGB
0, 125, 197
HEX
#007dc5
精东传媒 Burgundy
PANTONE庐 1945
CMYK
0, 100, 56, 19
RGB
198, 12, 70
HEX
#c60c46
精东传媒 Purple
PANTONE庐 2593
CMYK
62, 63, 0, 0
RGB
123, 67, 154
HEX
#7b439a
精东传媒 Orange
PANTONE庐 151
CMYK
0, 59, 94, 0
RGB
245, 132, 43
HEX
#f5842b
精东传媒 Green
PANTONE庐 361
CMYK
69, 0, 100, 0
RGB
84, 185, 72
HEX
#54b948
精东传媒 Mid Green
PANTONE庐 356
CMYK
95, 0, 100, 27
RGB
0, 133, 63
HEX
#00853f
精东传媒 Dark Green
PANTONE庐 330
CMYK
100, 0, 48, 60
RGB
0, 89, 83
HEX
#005953
精东传媒 Dark Blue
CMYK
100, 100, 0, 78
RGB
0, 0, 55
HEX
#000037
精东传媒 Dark Blue is to be used with online postgraduate content only.
The colours shown here have not been evaluated by Pantone, Inc. for accuracy and may not match the PANTONE® Colour Standard. Consult current PANTONE® colour publications for accurate colour. PANTONE® is the property of Pantone, Inc.